So in yesterday’s release announcement for Domna, Part Two: The Solon’s Son once you got past the flaming chocolate cake, you might have noticed that the only links were for Amazon, whereas Domna, Part One had a long list of links of where it could be found.
I know it was just a few weeks ago that I told you this was my year of going wide (not as in the size of my butt, but as in having my books available on a wide range of retailers). Well, I’m still planning on going wide, but there’s going to be a tiny delay in that plan.
Decisions Based on Data
After looking over my numbers from Domna Part One, where the pre-orders of Parts Two, Three, Four, and Five had been made (solely on Amazon and nowhere else), and spending several days giving my overall book release strategy a good think, I’ve decided to release the rest of the Domna serial (Parts Two through Six) exclusively to Amazon to take advantage of the benefits Amazon has to offer, including inclusion in the Kindle Unlimited library.
This isn’t to say I won’t be making Domna 2-6 available on Kobo, Apple, GooglePlay, etc. They’ll be there, just not right away.
So, why after I’d been itching to get out of Amazon exclusivity with the Osteria Chronicles am I doing this? Because I just can’t get the scientist out of my system and still love to experiment.
A strategy I know a lot of successful indie authors use is to release their books exclusively to Amazon. Then, after a term of two of exclusivity, they release the book across all retailers.
It’s a strategy I’ve been longing to try and was planning on waiting to do so with my next series, but the series won’t be coming out until 2020 and that seemed like a loooonnnnggg time to wait to get this experiment underway.
Face it, I’m just not that patient.
The Revised Plan
Unless it becomes absolutely irresistible (as in I’m making millions on Amazon — HA!), I plan to keep Part Two exclusive to Amazon for two 90-day terms, and Parts Three through Six exclusive for one 90-day term. I will then release the books to all retailers in late summer.
This will allow some clever timing for the promo opportunities Amazon exclusivity offers as the books’ exclusivity periods overlap one another (believe me, I’ve been spending a great deal of time staring at calendars lately).
And of course, this also means I can squeeze everyone onto Domna’s Amazon pages to leave their reviews (hint hint).
By the way, all the books in the Osteria Chronicles can still be found on all major retailers.
Doing things a little differently this time around
Part of the reason I was so itchy to get out of Amazon exclusivity with the Osteria Chronicles (besides my impatience to try new things) was my lack of ability to give away The Trials of Hercules as an incentive for joining my mailing list.
This time around, I’m being a little bit smarter in my experimentation.
You’ll notice in my strategy above I didn’t say anything about Domna, Part One: The Sun God’s Daughter. That’s because it will not be exclusive and can still be found on all retailers.
This way I can maintain my control over using Part One for things such as giveaways and mailing list incentives. Plus I’d have to delete a whole gob of content off this blog to stay within Amazon’s super strict terms of service.
About Those Pre-Orders
One quick note about pre-ordering Domna on Amazon — you can still do so!!
But (there’s always a but, right?) unlike other stores, Amazon does not allow me to set up a pre-order more than 90 days in advance of the book’s release day.
As such, if you happen to go looking for it, Part 6 won’t be up for pre-order until 1 March 2019. However, Part Three, Part Four, and Part Five are live and ready for you to take advantage of their 99c pre-order specials.
I hope this doesn’t throw anyone for a loop**, but for now, even if I cringe a little at being subjugated to the Amazon overlords, I think this is the smartest route to get this series the exposure it needs, to channel reviews where I need them most, and to focus on perfecting a few more marketing skills.
Thanks for stopping by everyone. I’ll be back for my usual Wednesday post next week to share with you some of the culture from Ancient Rome that influenced the world of Sofia Domna. See you then!!!
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**If this exclusivity does throw you for a loop because you refuse to shop on Amazon for personal reasons, don’t be afraid to contact me. Until my books are released on Amazon I am allowed to sell them to you directly.